Consumers who perceive the benefits of large sums of money promised in mass marketing scams (MMS) are more likely to
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Wait for it: Serotonin and confidence at the root of patience in new study: Serotonin keeps mice hanging on if they are sure of getting rewards, but not sure when
Just a little longer. It’s a common experience: hanging on in the hopes that our patience will pay off in
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People make different moral choices in imagined versus real-life situations
Researchers often use hypothetical scenarios to understand how people grapple with moral quandaries, but experimental results suggest that these scenarios
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Marketing to physicians by opioid pharma companies leads to more opioid prescriptions
A new study shows the significant impact that even a meal or two paid for by a pharmaceutical company can
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Eurovision Song Contest associated with increase in life satisfaction
Participating in the Eurovision Song Contest may be linked to an increase in a nation’s life satisfaction, according to new
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Who are the best gift-givers? Not who you’d think, says marketing research: Researcher says findings are counterintuitive, useful for marketplace and hiring practices
Have you ever bought a gift for a friend, simply because it’s a gift that you would like yourself? If
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